It’s now clear that you know why your small business should be using e- mail marketing techniques to increase its consumer base, increase revenue and build brand awareness. However, be aware that if the e- mail marketing techniques are not used properly, they may fail to work and your business may end up attracting huge losses.
The recent introduction of the general data protection regulation (GDPR) has had a direct impact on marketing practices, including email marketing. Is email marketing still one of the most effective marketing tools for your business? The answer is yes, email marketing is still one of the most effective tools for driving sales in your business, […]